QUALITY POLICY
Swapna Vastraa, a trusted online ethnic store in India, is committed to delivering consistently superior sarees and ethnic wear that meet or exceed customer expectations for fabric quality, craftsmanship, accurate representation, and on‑time delivery across online and offline channels. The brand promise is premium quality at a reasonable price, upheld through ethical sourcing, robust quality checks, and continuous improvement.
Our commitments
- Product quality: Define clear specifications per SKU and verify shade, weave, finish, and durability through standardized checks before listing and before dispatch.
- Accurate representation: Ensure product photos, videos, and descriptions reflect real color and detailing within reasonable variance; publish precise care instructions.
- Reliable delivery: Pack securely, dispatch on time, and track orders end‑to‑end with clear customer communication.
- Customer focus: Resolve quality issues quickly and fairly; use feedback and returns data to prevent recurrence.
- Responsible sourcing: Partner with compliant suppliers and review performance regularly; prioritize safe materials and lawful labeling.
- Continuous improvement: Review quality KPIs monthly, close corrective actions promptly, and train teams on new materials and collections.
Measurable objectives
- Maintain ≥ 98% on‑time dispatch, ≤ 2% quality‑related returns, and ≥ 4.5/5 post‑purchase satisfaction.
Scope and responsibility
- This policy applies to sourcing, cataloging, warehousing, store operations, logistics, and customer service. Top management owns the policy; every team member is responsible for quality in daily work.